Leaderboard

The mobile leaderboard appears at the top of each page to mobile phone readers and is the most visible position for graphics and messaging. Users on mobile phones are our fastest growing audience and now make up for more than 320x50 of our pageviews.

Position Size CPM
Top - home 320x50 $15
Top - category 320x50 $15
Top - story 320x50 $15

Rectangle

The medium rectangle is inserted within articles, offering advertisers seamless integration with content.

Position Size CPM
Center 300x250 $15

Leaderboard

One leaderboard appears at the top of each page, the most visible position for graphics and messaging. It can be in the standard AIB size: 970x90 or 33%

Position Size CPM
Super Leaderboard (top) 970x90 $25
Leaderboard (top) 728x90 $20
Leaderboard (bottom) 728x90 $10

Half Page

Half page Units have prominent placement in the right column of each page, offer advertisers substantial display space for graphics and messaging.

Position Size CPM
Right Column 300x600 $20

Rectangle

Medium rectangles (300x250), which have prominent placement in the right column of each page, offer advertisers substantial display space for graphics and messaging.

Position Size CPM
Right Column - story page 300x250 $10
Center - category 300x250 $10

Small Banner

These are positioned close to the end of text on headline and story pages, where they draw eye contact.

Position Size CPM
Center 468x60 $10

RoadBlocks

Full roadblocks - where one advertiser occupies all the advertising positions on a page or within a section - and Mini roadblocks - where one advertiser occupies the two above-the-fold banner positions on a page or within a section - prove effective for immediate impact and share-of-voice.

Daily and weekly rates are available for:

  • Homepage
  • a targeted story page
  • country or topic sections.